founder
MEET OUR FOUNDER
Hey, I'm Ananya, Founder of Brown Strap
I started brown strap with one simple intention – to create everyday clothing that feels gentle on your skin and effortless in your life. After years of wearing outfits that looked good but felt uncomfortable, I realised how important it is for clothes to feel good, not just look good.
So I built brown strap on the foundation of soft, breathable, skin-friendly fabrics and thoughtful design—pieces that support your day instead of distracting you from it. Clothes that are comfortable, honest, and easy—just like they should be.
Comfort First
pieces that feel gentle on
your skin, all day long
Honest Fabrics
no harsh synthetics,
no toxic finishes
Slow, Thoughtful Making
small batches crafted
with care, not speed
Lasting Wear
designs meant to stay in
your wardrobe for years
About US
Brown Strap was started with a need to look good without putting much effort and time into choosing everyday outfits. After countless years of exploration of the fashion market/ unsuccessful shopping trips, we decided to curate outfits that are stylish, comfortable and affordable. Our breezy wardrobe includes high-quality ready-to-wear pieces making your everyday outfits with a touch of flair.
